Ellis Realty Advisors Unveil New Branding

By Morgan Humphrey

Ellis Realty Advisors Unveil New Branding
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Allow us to reintroduce ourselves...

You know us for commercial sales and leasing. But the best advisors never stop finding solutions for the people they serve. That's why we've been quietly expanding what we're able to offer, adding service lines, advancing our expertise, and supporting our clients at every stage of their journey. From hands-on property management to development consulting and construction management, our teams work in concert, each strengthening the others, so our clients never have to look elsewhere for answers.

That growth called for a new identity, and a new home to match it. This spring, we brought both together: a refreshed brand and a new headquarters at 4 Pond Park in Hingham, announced side by side so our clients could take in the full picture at once. Watch the video above to see how it came together.

2 HS New Logo Blog IMage copy-1

Comparing our old logo with the new one, you can see the sharp edge is treated with a rounder curve, the bold typeface invites more conversation, and the cool purple is warmed up a few degrees. These subtle changes reflect the way ERA has always approached its work, with an emphasis on accessibility, curiosity, and a dedication to service that gets results for our clients. That same identity has since traveled everywhere our work shows up, from our rebuilt website to signage, brochures, and business cards, so the brand you meet online is the same one you'll find on the building and across the table.

4 Pond Park is that philosophy applied to ourselves. We saw a building that no longer fit the market in its original form, redesigned it to work for multiple tenants, and moved in ourselves, before leasing the rest, including to the South Shore Chamber of Commerce. It's the same holistic approach we bring to every client: seeing a property's full potential and managing it from acquisition through day-to-day operations.

Deeply rooted in the South Shore, full service from the ground up. And now, with a collaborative new headquarters at 4 Pond Park, everything our clients need is under one roof.

A solution is closer than you think.

 

 

Music Courtesy of:

Music: Rhythm Boulevard by | e s c p | https://www.escp.space | https://www.escp-music.bandcamp.com

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